Our in-house floral stylist had the immense privilege of styling the product launch for the world-renowned Atelier Versace brand. Held at the Zeitz MOCAA Ocular Lounge and Events Space in Cape Town, the event was a stunning showcase of elegance, sophistication, and meticulous attention to detail.


The floral arrangements for this prestigious event were nothing short of breathtaking. Our stylist expertly curated a combination of soft, romantic blooms and vibrant, eye-catching elements to create a harmonious yet striking ambiance. The primary colours for the event were soft pinks, creamy whites, and delicate greens, accented with pops of bright yellow for a refreshing touch. This palette not only reflected the elegance of the Atelier Versace brand but also added a fresh and modern twist to the classic floral arrangements.


The tables were adorned with pristine white linens, creating a clean and elegant base for the floral centerpieces. Each table featured an array of beautifully arranged flowers in soft hues, including roses, peonies, and hydrangeas, set in crystal-clear vases. Tall, slender candles in white holders added a touch of sophistication and warmth to the overall decor. The centerpieces were a true highlight, showcasing a mix of lush floral arrangements and minimalist design. One standout piece was a bowl filled with vibrant yellow chrysanthemums and fresh lemons, adding a playful yet elegant touch to the setting. Another featured a stunning arrangement of hanging flowers, creating a whimsical and dreamy atmosphere.


The use of crystal vases and candle holders added a touch of luxury and refinement to the tablescapes. Delicate, airy arrangements of pink and white flowers were strategically placed throughout the venue, enhancing the overall aesthetic without overwhelming the space. At a|FLORAL, we pride ourselves on our ability to turn visions into tangible moments through the combination of all factors that make products stand out from the crowd. Our dedicated team of stylists worked tirelessly to ensure that every detail of the Atelier Versace product launch was perfect. From the choice of flowers to the arrangement of decor, every element was thoughtfully considered to create a unique and memorable experience for all attendees.

The launch of Atelier Versace’s new fragrances in Cape Town was a true testament to the power of exceptional styling and attention to detail.

Working alongside:

Venue: @zeitzmocaaocularevents

Floral & Décor Styling: @afloral_za

Furniture Styling: @acreate_za

Photography: @basque_imagery

For @atelierversaceparfums | @rosegcwabaza | @velvetluxeza | @africansalesco